Taylor Swift sends 2,200 Swifties wild as she arrives on red carpet in $12,000 Oscar de la Renta blue frock for the epic premiere of the Eras Tour film at the Grove in LA
Wednesday’s premiere was hosted by Swift at the outdoor mall The Grove in Los Angeles, which was shutdown all day for the high-profile event
The Eras Tour Concert Film is set to hit theaters on Friday, October 13 but fans will have a chance to get ‘early access’ tickets starting Thursday morning
The film has already amassed $100million in presale tickets alone and could have a bigger opening weekend than the Barbie movie
Taylor Swift caused a total fan frenzy as she arrived at the massive premiere for her highly-anticipated The Eras Tour Concert Film in the heart of Los Angeles on Wednesday night.
The 12-time Grammy winner, 33, shutdown The Grove LA shopping center to host over 2,200 of her most devoted ‘Swifties,’ who got a first-look at the concert footage on the big screen.
Swift was the epitome of chic as she posed on the red carpet in a blue $12,000 Oscar de la Renta gown before taking her seat inside one of 14 sold-out screening rooms inside the outdoor mall’s AMC movie theater.
An insider at the event tells DailyMail.com: ‘The fans went crazy the second she arrived, screaming and chanting her name.
‘Taylor was in really high spirits and was so thrilled to see so many of her fans turn out for the night. She looked like she was having the best time ever.’
The film documents one of the six sold-out shows Swift performed at the SoFi Stadium in Inglewood, California over the summer as part of her ongoing Eras Tour, which kicked off in March and serves as a retrospective of her 17-year career.
It has already amassed a whopping $100million in presale tickets alone and will be available to watch exclusively at AMC Theatres starting Friday, October 13.
Missing from the fan-packed action was Swift’s rumored beau Travis Kelce, 34, as the Kansas City Chiefs tight end is scheduled to play the Denver Broncos on Thursday at his team’s home stadium.
She’s here! Taylor Swift caused a total fan frenzy as she arrived at the massive premiere for her highly-anticipated The Eras Tour Concert Film in the heart of Los Angeles on Wednesday night
Fanfare: A insider at the event tells DailyMail.com: ‘The fans went crazy the second she arrived, screaming and chanting her name’
She teamed her powder blue dress with a pair of open-toed heels that gave her already statuesque frame a boost.
Swift rocked bold blue eyeshadow paired with her signature ruby red lip and cateye flick combo.
Swift rocked a dazzling diamond choker necklace with matching earrings for the monumental occasion.
The Lover singer’s dirty blonde curls were worn in a chic faux bob that hugged her chiseled jawline.
Along with her glamour shots, Swift also posed for photos with the film’s director Sam Wrench.
Swift wasn’t the only one who got gussied up for Wednesday’s big premiere in the City Of Angels.
Another source dished to DailyMail.com that ‘the Swifies went all out’ as ‘lots were dressed up as her from iconic music videos and were having the time of their lives.’
The insider added that Taylor brought along members of her band and back-up dancers to the event.
The Love Story hitmaker looked emotional as she shared a tender moment outside the theater with her crew.
She appeared to be giving a speech and expressing her gratitude before heading through the AMC doors.
It proved to be a star-studded function as the likes of Flavor Flav, Mariska Hargitay, Jenna Davis and Violet McGraw hit the red carpet.
Flavor Flav — who has been a vocal supportive of Swift’s and attended one of her Eras Tour stops this year — oozed confidence on the red carpet rocking one of his signature clock chains among other shiny pieces of jewelry.
Mariska famously appeared in Swift’s Grammy Award-winning music video for her hit Bad Blood in 2015, which also snagged Video Of The Year at the MTV VMAs among other awards.
She played the role of villainess ‘Justice’ alongside the likes of Cara Delevingne, Selena Gomez and Karlie Kloss.
She was photographed Wednesday hugging fans inside the theater and snapping some photos of her own of the epic merchandise and decor.
Ahead of her arrival, Swift shared her excitement and announced that the ‘unprecedented demand’ for tickets has led to an on slot of ‘early access showings’ starting Thursday in the U.S. and Canada.
‘We’re also adding additional showtimes Friday and throughout the weekend. All tickets will be available by 10am tomorrow morning. And it’ll be showing starting Friday in 90 countries all over the world,’ the star continued.
She went on to thank her devout fans and teased that she was already ‘in the car’ en route to the big premiere in LA.
‘I can’t thank you enough for wanting to see this film that so vividly captures my favorite adventure I’ve ever been a part of: The Eras Tour. And the best part is, it’s an adventure we’re still on together. Getting in the car now…’ she wrote.
Swift included a picture of herself in her Oscar de la Renta gown taken from the waist up with her post .
The dress had a gorgeous floral design with cut-outs that created an ethereal look
Boost: She teamed her powder blue dress with a pair of open-toed heels that gave her already statuesque frame a boost
Bold in blue: Swift rocked bold blue eyeshadow
Signature: She paired her eyeshadow with her signature ruby red lip and cateye flick combo
Director: Along with her glamour shots, Swift also posed for photos with the film’s director Sam Wrench
Helping hand! Swift needed a little help carrying her train
Strike a pose! Taylor was in full glam mode as she posed for photographers
Her security kept close behind her as she made sure not to trip on her dress
Eagle-eyed fans noticed that Swift was posing with a reusable tumbler decked out with the Eras Tour poster — suggesting that the cup may be given out to event attendees.
The Grove began preparations for Swift’s grand arrival earlier in the day, including setting up a massive red carpet surrounding the theater and a step-and-repeat backdrop, featuring the official Eras Tour poster.
At of an abundance of caution ‘there are hundreds of security guards in place to prevent chaos from erupting,’ as reported by TMZ.
A source originally told the outlet that Swift could ‘get pulled if any security issues arise’ or ‘The Grove becomes overwhelmed’ by Swifties.
Another insider added that out of an abundance of caution ‘there are hundreds of security guards in place to prevent chaos from erupting.’
The upscale shopping oasis, that includes a large AMC movie theater, will be closed for the entirety of Wednesday to accommodate the high-profile premiere.
The pop superstar has already surpassed $100 million in ticket presales for the film, so there will certainly be plenty of fans clamoring to get into the world premiere screening.
The AMC theater at The Grove will be reportedly devoting all 14 of its screens to showing the musical documentary, and the venue will be hosting 2,200 of the luckiest Swifties on the planet.
According to TMZ, fans received invitations to the premiere via Taylor’s team, though it’s unclear what criteria was used to select or invite them.
The invited fans are still in the dark about the details, and they reportedly won’t be told where to show up and when to arrive until 2 p.m. on the day of.
The premiere’s red carpet guests will make their way to The Grove at 6 p.m. on Wednesday evening, and the film is slated to start around 7 p.m.
LAPD officers and firefighters will also be in force on Wednesday to ensure that no one sneaks onto the property without a ticket, though they’ll have a large chunk of real estate to patrol.
Eras Tour: The film documents one of the six sold-out shows Swift performed at the SoFi Stadium in Inglewood, California over the summer
Although it was originally unclear if Taylor would be in attendance, the sheer amount of forces needed to close down the enormous outdoor mall and to patrol it suggested that the hitmaker would drop by.
Although the AMC theater will be making bank thanks to its sold-out theaters, other smaller business will be missing out on customers after being forced to close for all of Wednesday.
However, Rick Caruso, the mall’s owner, will reportedly be compensating shops for lost business, though it’s unclear how much he’ll be paying and if it varies based on the stores’ regular amount of business.
Taylor already has $100 million in presales in the bank, but some analysts think her concert film could have an opening-weekend gross greater than the Barbie movie’s $162 million, though it won’t approach that movies stunning $1.43 billion grosses.
The film was a major coup for AMC. Taylor made the unusual move of negotiating directly with the theater chain to have it serve as her film’s distributor — skipping the usual middle man — after she and her family became frustrated with the demands of distributors she had been working with.
All AMC theaters in the US will be showing the documentary when it debuts on Friday, and AMC has also been working out contracts with rival theater chains to allow them to show the film as well.
The movie also isn’t eligible for AMC’s A-list subscription plan, and the tickets are more expensive than usual, meaning that the theater chain — and Taylor — will be making an even bigger pile of cash than usual.
